Designed to fit over your existing furnishings, SureFit slipcovers turn your sofas, loveseats and chairs into accent pieces that complement your lifestyle and show off your design panache.

 
  • New Sleep-Easy Line is a Dream

    DreamSerene™ from Caber Sure Fit designed to meet protection and tranquility needs

    Markham, ON, January 13, 2012 – Retailers and consumers will always wake up on the right side of the bed thanks to Caber SureFit newest line of DreamSerene products. The collection of mattress and pillow encasements available to all retailers by spring 2012—and being showcased at The Canadian Home Furnishings Market in Toronto this weekend in Hall 5, space 5006 of the International Centre—is the result of a $1 million investment designed to better protect against wear and tear, allergens and bed bugs while promoting rest and rejuvenation.

    DreamSerene’s brand of superior quality products, designed with consumers’ needs in mind, is based on customer input. Responding to the desire for a larger merchandise mix, the line also features tiered product categories – Value, Good, Better and Best – to provide every customer with the precise items they’re looking for. The needs of retailers are also taken into consideration, as training and a comprehensive product guide are also part of the package.

    “It has always been our goal to bring a mattress protection line to market that benefits both our vendor and consumer clientele,” said Bernard Weinstein, president and CEO of Caber Sure Fit Inc. “This new DreamSerene line will give retailers the tools they need to enhance customer service and allow consumers to choose from a greater variety of products.”

    Knowing that a disrupted night’s sleep can cause a series of long-term problems, DreamSerene is equipped with a combination of leading-edge technologies designed to ward off overnight disturbances. The following features work together to promote a solid night of rest for all those who value sound sleeping:

    • Dream Seal Bed Bug Barrier Encasements: Stop bed bugs from entering and exiting the mattress and box spring, and are 100% bite proof.
    • Wet Block Technology:  Protects the comfort and long-lasting mattress quality with breathable stain and waterproof barriers.
    • Allergy Shield: Guards against microscopic dust mites and allergens making breathing easier
    • Antimicrobial Protection: Kills 99.99% of bacteria commonly found in beds

    In addition, all DreamSerene products are easy to use, machine washable and come with trusted warranty protection that will help to preserve their overall lifespans.

    “We have conducted extensive market research and enforced scrupulous testing to ensure that this new line of products exceeds everyone’s expectations,” says Weinstein. “These latest developments are an opportunity for us to put our stamp on mattress protection and further demonstrate that we’re dedicated to enhancing their lives.”

    The creation of the DreamSerene line trails a mutual decision between Caber SureFit and Protect-A-Bed® to part ways following a 10-year partnership. The amicable separation, resulting from divergent business goals, will not inconvenience any retailers or partners currently working with the distributor.

    About Caber SureFit Inc.

    Caber SureFit Inc., a Canadian company based in Markham, Ontario, is dedicated to enhancing the lifestyles of today’s savvy consumers. Our innovative products are designed to refresh, transform and protect valuable home furnishings, as well as safeguard personal environments and invaluable good health. We’re covering what matters in people’s daily living spaces – from mattresses, chairs and sofas to much more – and we’re doing it with style, elegance and common sense. Designed and manufactured with intelligent materials and the latest technologies, Caber SureFit’s products promote better living and support the way people want to live. For more information, please visit www.cabersurefit.com

    2719 Comments
  • BedBugs need no introduction… They need elimination!

    A recent study by Insight Pharmaceuticals ranks Toronto as the third-worst afflicted city in North America, the bed bug capitol of Canada, with 2270 reports.  Following behind in eighth position is Vancouver and first place is the Big Apple, New York City. 

    To hide under the covers and pretend that bed bugs aren’t invading almost every area of our lives is foolhardy.  Bed bugs are found in hospitals, libraries, office buildings, schools, department stores, university dormitories, hotels, movie theatres, to name a few. They’re also expert long distance travelers, adeptly surviving in suitcases, clothing, vehicles and cruise ships. 

    These resilient tyrants, merely the size of a sesame seed, are invading the privacy of our homes – regardless of demographics. They inflict red itchy swollen bites, turn innocent lives upside down, and cause emotional and physical devastation. 

    Bed Bugs are called “bed” bugs because the “bed” environment is their favourite breeding ground.  At night, while we sleep, they escape from their hiding places in search of their only source of nourishment – our human blood – and people have reported as many as 90 bites in one night. There are people who are extremely sensitive to their bites can have almost immediate localized allergic reactions which include bright red, very itchy swelling that looks like a mosquito bite.  Scratching the itchy, bitten areas can lead to serious infection and other ailments.

    How they become unwelcome guests

    Bedbugs leave definite markings to advise their human hosts that they’ve taken up permanent residence in their homes. Dark spotting and staining on sheets, mattresses, pillows and clothing are the most visible telltale signs. The staining is from excrement and blood left by crushed bedbugs  that have spent the night feasting. Moulted skins, excrement and eggshells can also be discovered in their favourite hiding places, namely the many crevices found in all mattresses. In severe cases, bedbugs leave an offensive, sweet, musty odour produced by their scent glands. 

    Steer clear of the hungry critter

    • Encase your mattress, box springs and pillows to ensure bed bugs can never enter, breed and escape.
    • When traveling, leave your belongings near the door or as far away from the bed as possible while inspecting the sleep environment.
    • Beware of bringing infested items into your home. Thoroughly inspect your and your guest’s luggage and clothing, especially after travel to other countries.
    • Clean up clutter to help reduce the number of places bed bugs can hide.
    • Ensure you have no cracks and crevices in the exterior of your home.

    According to many entomologists, as bed bugs continue to breed in our mattresses and other personal spaces they are quickly becoming the 21st century plague.  

    About Caber SureFit Inc.

    Caber SureFit Inc., a Canadian company based in Markham, Ontario, is dedicated to enhancing the lifestyles of today’s savvy consumers. Our innovative products are designed to refresh, transform and protect valuable home furnishings, as well as safeguard personal environments and invaluable good health. We’re covering what matters in people’s daily living spaces – from mattresses, chairs and sofas to much more – and we’re doing it with style, elegance and common sense. Designed and manufactured with intelligent materials and the latest technologies, Caber SureFit’s products promote better living and support the way people want to live. For more information, please visit www.cabersurefit.com

    18670 Comments
  • Bah bedbug! Nurses target Toronto infestation spreading holiday doom and gloom

    December 29, 2011
    The Toronto Star
    Niamh Scallan Staff Reporter

     All this week, the Star is catching up with some of the fascinating people covered in the GTA section this year. Today: Toronto’s new bedbug nurses, whose hiring was a matter of political debate in August.

     He enters with only a pen and paper in hand. Inside, Jason Bass-Meldrum takes off his shoes at the door but never sits down. He avoids furniture and never stops moving. On his way out, he shakes his shoes, checking them inside and out, before he moves on.

     It’s a military-style routine the 34-year-old hopes will prevent his work from following him home.

     One of three dedicated bedbug nurses in Toronto, Bass-Meldrum is on the front line of the city’s battle against the pests.

     Most days, he travels across the city to help tormented residents — most of them isolated from the community because of mental and physical health issues or addiction problems — whose “day-to-day life has become a living hell.”

     It’s the latest tactic in Toronto’s war on pestilence — a bedbug team of six public health inspectors and three nurses charged with tracking down infested homes and providing education, outreach and health assessments to people whose homes have been overrun by the pests. The team also connects clients with landlords, who are responsible for extermination.

     In August, Toronto city council approved using $255,000 in provincial funds to cover the salaries of Bass-Meldrum and two other public health nurses, who started working June 1, to intervene in serious infestation cases.

     Coupled with $1.2 million in one-time provincial funds, the money has been used to conduct 2,612 unit inspections as a result of public-health investigations and 49 “extreme-cleaning” operations between May 1 and Sept. 30, according to a Toronto Public Health report to the ministry.

     Despite those efforts, infestation rates have continued to rise.

     “We need more help,” Bass-Meldrum said.

     Before he enlisted in Toronto’s bedbug war, Bass-Meldrum worked at a downtown men’s shelter and with the vulnerable seniors’ population. He saw the bedbug project as an opportunity to continue working with similar issues, he said.

     “I don’t like bedbugs at all,” he said with a sheepish grin. “But I like working with vulnerable clients.”

     In a typical week, public-health inspectors assess homes they suspect are infested. If they find a vulnerable resident, one of the nurses is called to the scene. Each nurse handles between three and four homes each week.

     “Once we get in there, our most successful work is done when we build a relationship,” said Bass-Meldrum. He rarely wears a white haz-mat suit and booties when he goes into an infested apartment, opting for plain clothes to keep people at ease.

     Inside the house, he helps residents strip down their beds, toss away clutter and infested furniture, and connect them with outside support services.

     He’s even showered some clients to prevent bugs from spreading.

     “I have the bad dreams occasionally,” Bass-Meldrum said. “I’d be lying if I said I never woke up thinking about bedbugs.”

     The physical health effects of infestations are well documented: itchy, uncomfortable bites that sometimes lead to painful open sores and rashes.

     But there’s also a terrible psychological toll, as Bass-Meldrum has seen first-hand over the past six months.

     “People are falling into a depression. They can’t sleep, they miss work, they start to cut themselves off from family because of the stigma, and they don’t want to spread the bugs,” he says. “It becomes this vicious cycle of anxiety and depression.”

     Often, people who are already vulnerable find their problems compounded by bedbug anxiety, Bass-Meldrum added.

     One example is an elderly man, living alone in east Toronto, who — embarrassed by bedbugs — began throwing away his belongings in an alleyway at night. He developed open sores on his legs from the bites and, as he became more and more withdrawn, cut off his meal-service program.

     The man was driven to despair trying to cope with the infestation alone, Bass-Meldrum said. The nurse intervened and helped him relocate and reconnect with the supports he’d abandoned.

     “We’re not really talking about treating bedbugs . . . you can’t really treat the bedbugs until you deal with the person’s issues,” said Allie Lehmann, Toronto Public Health’s health communities manager. “Bedbugs, in many cases, are a symptom of an underlying problem.”

     That position — focusing efforts on vulnerable people with infestations as a way to reduce overall infestations — garnered skepticism at city hall last summer.

     “We want to fix the problem as quickly as possible, not create a permanent industry of civil servants to study the problem,” Councillor Doug Ford said during a budget committee meeting in August, according to the National Post.

     In late November, Toronto Public Health reported its progress to the province in an effort to secure funding past next March. With future funds hinging on whether the bedbug team has made progress in battling infestations in 2011, their future is less than clear.

     “Is there a decrease in infestations? Absolutely not,” said Tracy Leach, leader of the bedbug squad.

     “There’s been an increase,” Lehmann added.

     But Leach said the team has made giant strides in helping people on a case-by-case basis, and those individual triumphs will eventually see a decrease in infestations in the long run.

     Whether the province and city will continue to shell out money for the cause remains unknown.

     Bass-Meldrum hinted at the pressure he and other bedbug team members have felt in keeping up with the city-wide problem. “There’s so much need,” he said. “You could double the number of bodies on our team and there would still be a so-called waiting list.”

     “I’m not here to perpetuate paranoia,” he added. “But I think the biggest misconception is that bedbugs are not a problem. It is a problem — and it’s becoming more of a problem.”